Revenue Discovery Through Holistic Asset Management
Capture multiple revenue streams beyond AUM — while others focus only on portfolio management.
The Opportunity:
• Discover hidden planning gaps: $127K-$850K average per client• Generate cross-referral and coordination fees: $50,000-$150,000 annually
Results: 40% more referrals • 85% client retention • Differentiated market positioning
Revenue Pipeline Dashboard
Recent Opportunities
Select your practice model to see how IronClad Family can help you
Deepen Client Relationships Through Holistic Family Protection
Give your clients a comprehensive digital vault at no cost to them. Protect their entire family, strengthen your relationship, and differentiate your practice, without ever compromising your fee-only commitment.
Unlock New Revenue Streams Through Holistic Asset Protection
Capture multiple revenue opportunities beyond AUM, discover $127K–$850K in planning gaps per client while providing comprehensive family protection they cannot get anywhere else.
See How Advisors Use IronClad Family
Protect clients without compromising your values
See How Advisors Are Generating New Revenue
Discover hidden opportunities across your entire book
Built for Modern Advisors and Planners
Whether you focus on investments, estate planning, insurance, or comprehensive advice, IronClad Family helps you protect entire families, strengthen client relationships, and deliver value that extends beyond portfolios.
Why Advisors Choose IronClad Family
Enhance your services without compromising your values. Give clients protection they cannot get anywhere else.
Comprehensive Family Protection
Give your clients a secure digital vault for all their important assets, financial accounts, documents, crypto, and family instructions. A genuine benefit, not a product.
Free value-add for your clientsSurface Planning Gaps
Our structured process reveals life insurance gaps, outdated estate documents, and beneficiary misalignments, so you can serve your clients better and deepen the relationship.
Better advice, stronger relationshipsProtect the Whole Family
When you protect entire families, not just portfolios, clients stay longer and refer more. Family members see your comprehensive approach and want the same protection.
85% retention, 40% more referralsZero Compliance Concerns
No referral fees means nothing to disclose. Zero-knowledge encryption means reduced liability. RUFADAA compliant. Your fee-only commitment stays intact.
100% aligned with your valuesTrue Differentiation
In a crowded fee-only market, this is how you stand out. Offer comprehensive family protection that no other advisor in your market provides.
Own the holistic advisor categoryMilitary-Grade Security
Zero-knowledge encryption means even we cannot see stored information. Individual encryption prevents mass breaches. Bank-level security your clients can trust.
Privacy-first architectureWhy Advisors Choose IronClad Family
Unlock new revenue streams while providing comprehensive protection your clients cannot get anywhere else.
Systematic Revenue Discovery
Our structured process identifies specific opportunities: Life Insurance Gap Analysis ($6,500 avg), Estate Planning Updates ($8,500 avg), Digital Asset Planning ($4,200 avg), and more.
$127K+ avg. pipeline per clientNew Recurring Revenue
Charge $200/month for comprehensive protection as a new fee line item. Plus earn referral revenue on insurance, estate planning, and other partner services.
$50K–$150K annual opportunity40% More Referrals
When you protect entire families, clients naturally refer more. Family members see your comprehensive approach and want the same protection.
Compounding growth engineComplete Asset Protection
Protect all client assets: bank accounts, investments, crypto, documents, and family instructions. A premium service clients cannot get anywhere else.
High-value differentiationRevenue Pipeline Dashboard
Track opportunities across all clients in one place. See which planning gaps exist, prioritize by value, and never miss a revenue opportunity again.
Built-in opportunity trackingRUFADAA Compliant & Secure
Zero-knowledge encryption means even we cannot see stored information. Individual encryption prevents mass breaches. Reduces your liability while protecting clients.
Built-in legal complianceSurface Planning Gaps to Serve Clients Better
Our structured process reveals opportunities to strengthen your client relationships. See what is missing in their financial picture so you can provide better guidance.
- Identify life insurance gaps and coverage needs
- Spot outdated estate documents and beneficiary issues
- Uncover unprotected digital assets and crypto
- Track client progress through 12-week onboarding
Your Revenue Pipeline at a Glance
Track every opportunity across all clients. Our dashboard automatically surfaces planning gaps so you never miss a revenue opportunity while protecting your clients.
- Life Insurance Gap Analysis, $6,500 avg. value
- Estate Planning Updates, $8,500 avg. value
- Digital Asset Planning, $4,200 avg. value
- Business Succession, $15,000 avg. value
As a fee-only advisor, I was skeptical at first. But IronClad Family lets me give my clients genuine value without selling them anything. It strengthened my relationships and my retention is now at 89%. My clients love that I am protecting their whole family, not just their portfolio.
Mikkel Thorup
Financial Advisor | Expat Money
IronClad Family completely changed our business model. We went from competing on fees to owning the holistic asset protection category. We are charging $200/month per client for comprehensive protection, plus we are identifying $12,000–18,000 in additional opportunities per client. Our retention is now 87% and referrals increased by 38%.
Sarah Chen, CFP
Horizon Wealth Management, added $127K in 8 months
While Other Advisors Compete Over the Same Products...
You Own a New Category
Whether you are fee-only or fee-based, most advisors still compete on the same surface-level offer. “Holistic Asset Protection” is a category play: you protect the whole family, not just the portfolio.
Traditional Competition
Everyone offers planning, investment management, and product solutions.
Clients compare fees, performance, and “responsiveness”, which makes you easier to replace.
Holistic Asset Protection Category
You protect the family’s full “life infrastructure”, documents, accounts, beneficiaries, insurance, estate plan, digital assets, and instructions, in one secure system. That is a distinct offer clients cannot get from a typical advisor.
Protection Dashboard
What gets surfaced (examples)
Download The Indispensable Advisor Playbook
See how advisors and estate planners are becoming the one professional families can’t live without.
Inside this playbook, you’ll learn:
- How to move beyond commoditized services and price competition
- How holistic family protection increases retention and referrals
- How fee-only advisors, fee-based advisors, and estate planners apply the same framework differently
RUFADAA Compliance Built in
✅ Codicil Feature
Clients can upload and update a secure, time-stamped codicil that explicitly grants digital access rights—making their intentions crystal clear under RUFADAA.
🔒 Zero-Knowledge Encryption
Even we can't access the contents, meaning privacy for the client and reduced liability for you as their advisor.
📄 No Legal Rewrite Needed
By embedding access rights in the vault, advisors help clients comply with RUFADAA without needing to revise their will or trust documents.
The result? Holistic protection that checks every legal box—without added friction, liability, or cost.
Seamlessly Integrates With Your Existing Tech Stack
What Your Clients Actually Get
Complete Household Organization
All bank accounts, investment accounts, credit cards, and login information organized in one secure location. Special instructions and account details protected for family access during emergencies.
Digital Asset Protection
Secure access, recovery keys, and authorized access instructions for digital accounts and crypto.
Estate Planning Tools
Built-in codicil wizard for digital assets, online will creation tools, and secure upload for existing wills, trusts, and power of attorney documents.
Generational Asset Transfer
Vaults automatically deliver to designated recipients with personalized messages. Choose delivery by date, manually, or emergency triggers. You remain the main contact for vital information.
End of Life Planning
Step-by-step guide for recording final wishes including funeral preferences, memorial instructions, and personal messages. Ensures important details are organized and accessible.
Military-Grade Security
Zero-knowledge encryption means even IronClad Family can't see stored information. Each client has individual encryption preventing mass breaches. RUFADAA compliant for legal access.
Your clients leave with a documented, accessible plan, secure storage, and a clear transfer path, not a binder they never open.
Become the Advisor Who Protects the Whole Family
Join 200,000+ customers around the world who trust IronClad Family
Cancel Anytime. No Hidden Fees. Only Peace of Mind.
Pay As You Go
Growth
Holistic Advisor
Most Popular
Pro
Holistic Advisor
VIP Agency
BONUS - Your Brand in Your Clients' Wallets

In addition to protecting their assets, your clients will get valuable emergency wallet cards. These are essential emergency contacts and durable business cards featuring your details, ensuring your clients will cherish and keep them.
30 -Day Money Back Guarantee
Frequently Asked Questions
General / About IronClad Family
What is IronClad Family? IronClad Family is a secure digital vault platform that helps financial advisors protect their clients' families by organizing critical documents, credentials, and instructions in one secure location. We enable advisors to go beyond portfolio management to become truly indispensable to their clients.
What problem does IronClad Family solve? 60% of families can't locate critical documents during emergencies. 73% of digital assets are lost when someone passes away. IronClad Family ensures your clients' families have immediate access to everything they need—wills, insurance policies, account credentials, medical directives, and final wishes—when crisis strikes.
How is IronClad Family different from competitors like Everplans or TrustGuard? Unlike competitors, IronClad Family uses zero-knowledge encryption (we can't access your clients' data), is fully RUFADAA compliant, and was built specifically for financial advisors. We also provide a co-branded advisor dashboard, gap discovery tools, and white-glove onboarding support.
Is IronClad Family secure? Yes. We use military-grade, zero-knowledge encryption. This means even our team cannot access your clients' vault contents. Data is encrypted at rest and in transit, and we maintain SOC 2 Type II compliance.
For Financial Advisors
How does IronClad Family help me retain clients? Advisors using IronClad Family report 89% client retention rates. When you protect a client's entire family—not just their portfolio—you become irreplaceable. The platform also surfaces 2-3 planning gaps per client, creating natural opportunities for deeper engagement.
What planning gaps does the platform uncover? Common gaps include: outdated beneficiary designations, missing or outdated wills, inadequate life insurance coverage, no healthcare directives, unprotected digital assets, and lack of emergency access plans. Each gap is an opportunity to provide additional value.
Will this work with my existing tech stack? Yes. IronClad Family integrates with major CRMs including Salesforce, Redtail, and Wealthbox. We also offer API access for custom integrations.
How long does onboarding take? Most advisors are fully operational within 2-3 weeks. Our 12-week implementation program includes platform setup, team training, client introduction scripts, and ongoing support.
What's the time investment for my team? Initial certification takes about 2 hours. After that, introducing IronClad Family to clients takes just 5-10 minutes per conversation. The platform handles the heavy lifting.
For Fee-Only Advisors
I'm a fee-only advisor. How does this fit my model? IronClad Family is perfect for fee-only advisors because it adds genuine client value without selling products. You're helping clients organize their lives and protect their families—a natural extension of holistic financial planning with zero compliance concerns.
Does offering IronClad Family create any conflicts of interest? No. The family vault subscription ($189/year) is paid directly by your clients, not through you. You're simply providing access to a valuable service, similar to recommending an estate attorney.
How do I introduce this to clients without it feeling salesy? We provide proven scripts and conversation frameworks. Most advisors introduce it during annual reviews: "I want to make sure your family is protected if something happens to you. Have you organized your critical documents?" The conversation flows naturally from there.
For Fee-Based Advisors
Can I generate revenue with IronClad Family? Yes. Fee-based advisors can add family protection as a billable service, generating $50,000-$150,000+ in additional annual revenue. The platform also surfaces insurance gaps and estate planning needs that create product opportunities.
What's the revenue model? You can structure it several ways: include vault access in your AUM fee as a value-add, charge a separate family protection planning fee, or earn referral commissions. Most advisors see $127K+ in additional revenue within the first year.
How does gap discovery lead to revenue? When clients complete their vault, the platform identifies gaps like inadequate life insurance, missing disability coverage, or outdated estate documents. These discoveries lead to natural conversations about solutions you can provide.
For Estate Planners
Yes! Holistic advising is effective for clients across all income levels and life stages. Whether your clients are focused on building wealth, protecting their legacy, or planning for retirement, this approach ensures their financial strategies are aligned with their unique needs.
Getting Started
How do I get started with IronClad Family? Schedule a 30-minute demo at calendly.com/ironclad-family/new-meeting. We'll walk you through the platform, answer your questions, and help you determine if it's right for your practice.
What does the onboarding process look like? Week 1-3: Platform setup, branding, and team training. Week 4-6: Pilot with your first 10 clients. Week 7-9: Broader rollout. Week 10-12: Optimization and full integration. You'll have dedicated support throughout.
Do you provide marketing materials? Yes. We provide email templates, client presentation decks, conversation scripts, and co-branded materials to help you introduce IronClad Family to your clients.
How much does IronClad Family cost? For families: $189/year for the complete digital vault. For advisors: We offer Starter (up to 25 clients), Professional (up to 100 clients), and Enterprise (unlimited) plans. Schedule a demo for detailed pricing.
Is there a free trial? We offer a 30-day money-back guarantee. If you're not completely satisfied, we'll refund your investment—no questions asked.
What support is available? All plans include email support, a knowledge base, and training resources. Professional and Enterprise plans include dedicated account managers and priority phone support.

